DeclinetoState
07-09-2006, 07:58 PM
Since the Al Gore global warming film, "An Inconvenient Truth," opened in the Bay Area five weeks ago, approving audiences have left the theater murmuring a similar refrain: "I hope the people who need to see it, see it."
In the region's politically blue vernacular, that translates as "red state audiences." And so far, those audiences are seeing it. The film is playing in the nation's top 185 markets, getting off-the-chart audience recommendations in conservative bastions like Plano, Texas, and Orange County. "Truth" is the third-highest-grossing political documentary of all time, behind Michael Moore's "Fahrenheit 9/11" (which grossed $119 million) and "Bowling for Columbine" ($21 million).
And a key to making "An Inconvenient Truth" accessible to a wide range of audiences started with the first conversation Gore had last summer with director Davis Guggenheim in San Francisco's Ritz-Carlton Hotel. Each had a demand.
Gore wanted the science to be handled correctly, not trivialized. Guggenheim, director of Fox's breakneck TV hit "24," wanted to tell the story through Gore's life.More at SFgate.com (http://www.sfgate.com/cgi-bin/article.cgi?file=/c/a/2006/07/08/MNGP8JS3UG1.DTL)
In the region's politically blue vernacular, that translates as "red state audiences." And so far, those audiences are seeing it. The film is playing in the nation's top 185 markets, getting off-the-chart audience recommendations in conservative bastions like Plano, Texas, and Orange County. "Truth" is the third-highest-grossing political documentary of all time, behind Michael Moore's "Fahrenheit 9/11" (which grossed $119 million) and "Bowling for Columbine" ($21 million).
And a key to making "An Inconvenient Truth" accessible to a wide range of audiences started with the first conversation Gore had last summer with director Davis Guggenheim in San Francisco's Ritz-Carlton Hotel. Each had a demand.
Gore wanted the science to be handled correctly, not trivialized. Guggenheim, director of Fox's breakneck TV hit "24," wanted to tell the story through Gore's life.More at SFgate.com (http://www.sfgate.com/cgi-bin/article.cgi?file=/c/a/2006/07/08/MNGP8JS3UG1.DTL)